Agenda 2026

JUN

1

All-Day · Registration

JUN

2

Morning: Attend the WTCF Fragrant Hills Tourism Summit
Afternoon: Visit the Forbidden City
Evening: Welcome Dinner

JUN

3 - 4

Familiarization (FAM) Trip: Beijing's New Cultural and Tourism Routes

JUN

5

Morning: Attend the Opening Ceremony of 2026 Beijing Inbound Tourism Development Conference and Beijing Cultural Tourism International Consumption Expo, and Corporate B2B Matchmaking Session
Afternoon: Visit the Hongqiao Market
Evening: Farewell Dinner

JUN

6

Departure

About the Conference

Tourism Trade Fair of Beijing Inbound Tourism Development Conference 2026

A series of events of the Tourism Trade Fair of Beijing Inbound Tourism Development Conference 2026, co-hosted by the Beijing Municipal Bureau of Culture and Tourism and the Bureau of International Exchange and Cooperation of the Ministry of Culture and Tourism of the People's Republic of China, will be held in Beijing from June 1 to 6, 2026. More than 200 overseas travel operators from across the globe will attend the event.

The event includes sessions such as results release, route inspection tours for overseas travel operators, B2B Session and closing ceremony. It aims to target global tourist source markets, intensively promote Beijing's latest inbound tourism products, build a platform for exchanges and cooperation in the international cultural and tourism industry, and help Beijing develop into a globally attractive tourism destination and the preferred inbound tourism destination in China.

Past Events

Contact Us

Overview of Beijing

Beijing Municipal Bureau of Culture and Tourism entrusted with the administration of Beijing’s culture and tourism sectors, the Beijing Municipal Bureau of Culture and Tourism focuses on inbound tourism development, global brand promotion and service upgrading, striving to build Beijing into a top-tier global tourist destination and international MICE hub.The bureau boosts overseas market expansion via worldwide promotion campaigns and cross-border business events. It partners with global travel operators to launch exclusive inbound and MICE travel routes, and offers targeted financial incentives to support local enterprises in exploring international markets.To deliver better travel experiences for foreign visitors, it has implemented visa-free transit, tax refund policies and multilingual supporting services. Meanwhile, distinctive immersive cultural products are developed to elevate Beijing’s global popularity and fuel the high-quality growth of its inbound tourism industry.

Location

Building No. 1 of No.1 Liuzhuang Road, Tongzhou District, Beijing 101117, China

Email

dwc@whlyj.beijing.gov.cn

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You are required to complete “one-on-one “in-depth negotiations with at least 20 high-quality Chinese inbound tourism enterprises and establish cooperation intentions.

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